Meet Aaron Franklin

Aaron Franklin is widely regarded as one of the most influential pitmasters in the U.S. He received the James Beard Foundation Award for Best Chef: Southwest in 2015. His popular and critically lauded restaurant, Franklin Barbecue, was awarded Texas Monthly’s coveted Best Barbecue Joint in Texas, and Bon Appetit’s Best Barbecue Joint in America.

Aaron is also the co-author of New York Times bestselling book, Franklin Barbecue, A Meat-Smoking Manifesto and Franklin Steak (forthcoming in April, 2019). In addition, you can find him on PBS as the host of his show, BBQ with Franklin.

Aaron portrait

In 2017, Aaron launched an annual food and music festival, Hot Luck Fest with partners, James Moody (The Mohawk) and Mike Thelin, (Feast Portland). In 2018, he opened Loro, an Asian smokehouse and bar, along with fellow James Beard Foundation Award winner, Chef Tyson Cole. In 2019, Aaron will launch his backyard bbq pit line, Franklin Barbecue Pits.

Aaron’s interest in barbecue started with the backyard cookouts that he and his wife and business partner, Stacy, would throw. They had no idea what they were getting themselves into when they opened up a small barbecue trailer on the side of an Austin, Texas interstate in 2009. Today, crowds stand in line for hours for a taste of his mouth-watering brisket. Franklin Barbecue has been celebrated by everyone from Jimmy Kimmel to Anthony Bourdain to President Obama.

Buy Aaron’s Books

A New York Times best selling complete meat—and brisket—cooking education from the country’s most celebrated pitmaster and owner of the wildly popular Austin restaurant Franklin Barbecue.

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Aaron is proud to partner on Loro. This Asian smokehouse and bar brought to you by James Beard Award winners, Chef Tyson Cole of Uchi and Aaron Franklin of Franklin Barbecue is a truly Austin original.

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Hot Luck Fest

Created and founded by Aaron Franklin, Guerilla Suit principal and Mohawk owner James Moody, and Mike Thelin, co-founder of Feast Portland, this Texas-sized get-together is the true Austin festival experience blending world-class culinary talent and live music.

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Hot Luck Fest

BBQ With Franklin

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BBQ With Franklin, produced by KLRU-TV, Austin PBS, proves that barbecue doesn’t have to be complicated and it doesn’t take a lot of specialized equipment. In this 11 episode web series, BBQ nerd Aaron Franklin explains the steps beginning to end in creating delicious barbecue in your backyard.

Season One

Web Series

Franklin Steak books

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Franklin Steak

The be-all, end-all guide to cooking the perfect steak—from buying top-notch beef, seasoning to perfection, and finding or building the ideal cooking vessel—from the team behind the acclaimed and bestselling book Franklin Barbecue.

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Masterclass: Aaron Franklin

Aaron Franklin teaches you how to fire up flavor-packed Central Texas barbecue, including his famous brisket and more mouth-watering smoked meat.